BEHIND Kouture Paradisé
Who we are
Kouture Paradisé was founded by us, Elado Osuobeni and Tele Lawal, two young Nigerian partners who have been sharing both life and love. Together, we built this brand with a clear purpose: to provide elegant, affordable, and functional products, all while telling meaningful stories.
FOR EVERYONE
To showcase African fashion and the vision of Creative Directors, authentically telling stories while remaining inclusive of all.
Welcome to Kouture Paradisé
#1
Afrofuturism:
At our marketplace, we’re excited to introduce you to a vibrant movement that reimagines the future and alternative realities through a Black cultural lens. This perspective encompasses not just the African continent but also the diverse experiences of the African Diaspora across the Americas, Europe, and beyond. Afrofuturism is not only an artistic aesthetic; it’s a powerful approach to self-liberation and healing. Through fashion, art, and innovative design, we aim to celebrate and uplift these narratives, offering you a unique glimpse into a future that embraces creativity and cultural heritage.
#2
Sustainability:
We’re committed to improving fashion, focusing on reducing environmental impact and promoting eco-conscious practices. We believe that style should not come at the expense of our planet. By prioritising sustainable materials, ethical production methods, and circular design, we aim to create a fashion ecosystem that respects nature and nurtures communities. Join us as we explore innovative ways to make fashion more responsible, ensuring that each choice we make contributes to a healthier, more sustainable future for all.
#3
Purpose:
We believe that every purchase has a purpose. When you shop with us, you're not just acquiring a unique piece; you're engaging with the rich
narratives of African designers and their creative journeys. Each item reflects the cultural heritage, passion, and craftsmanship of its maker, weaving a tapestry of stories that celebrate the diversity and innovation within African fashion. By sharing these stories, we aim to foster a deeper connection between you and the designers, making your choices meaningful and impactful. Join us in honouring these voices and supporting a vibrant community of talent.
The brand identity
Love
At the heart of our brand is love. We believe fashion is more than clothing; it’s a powerful expression that connects us. Our collections inspire connections, celebrate diversity, and promote belonging. Each piece is crafted with care, reflecting our commitment to spreading love and positivity in fashion.
Tropical
At Kouture Paradisé, our identity is inspired by the vibrant allure of the tropics. We aim to transport you to a fashion paradise with collections that evoke warmth, joy, and adventure. Immerse yourself in our marketplace to discover unique pieces that celebrate individuality and creativity.
Fruits
At our company, fruits symbolise the essence of our brand—vibrant, fresh, and full of life. Our collections celebrate individuality and creativity, reflecting the diverse beauty of nature. Each piece is crafted with care, committed to quality and sustainability.
Get to know us
ELADO&TELE
Authenticity is our foundation, and we take pride in it. Transparency is a core value of our business, guiding everything we do. Together, we’ll share some stories and insights, allowing you to connect with us, the minds behind Kouture Paradisé.
A bond of love, fashion & travel
We both share a passion for fashion and a unique vision. Tele
conceived the idea and adds creative flair and strategic insight as we build our
brand and team. Elado, with experience running a UK fashion marketplace,
leads our operations and drives growth.
Tele's brand of the week
FASHION, LOVE, FRUITS, AND TROPICAL
Moodboard
When we're not working, we enjoy traveling, and Italy is our favorite destination.
Creative
Designers
As you can tell, we really enjoy sharing stories, particularly those of our talented designers.
Motunrayo
A Lagos-based ready-to-wear fashion brand that creates affordable, functional and fashionable pieces for women around the world.Launched in 2019
Learn moreTunde
Founder and CEO of the contemporary fashion brand E•S•O by Liman which caters to modern, conscious shoppers who value craftsmanship, sustainability, unique aesthetics, and high-quality fashion that aligns with their personal values.
Learn moreAyobami
Growing up with no prior knowledge in fashion, there was a keen interest in creating something whole from scratch that would result in recreating already made outfits into a garment to choose, and that was what birthed StatementByBami.
Learn moreRukaiya
Rukie is a fashion designer and a full time photographer based in Abuja, Nigeria who founded Ruks à la mode in 2018.
Learn more